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Bob Kelly's Windows App Packaging Pulse Survey
Is your Windows App Packaging strategy on track?
Last year, our Windows Application Packaging Survey revealed a clear challenge: half of organizations managed more than 1,000 Windows applications, while more than 55% of packaging teams had just 1-3 people.
Since then, the pressure has only increased. AI is accelerating vulnerability discovery, Intune adoption is growing, MSIX is changing application delivery, and automation is becoming more important.
Our 2026 survey explores how Windows application teams are responding, what is changing, and what is still getting in the way.
It takes just a few minutes. Share your experience and help us build a clearer picture of where Windows application management is heading next.
What's in it for you?
See how you stack up
Instant benchmarks on application automation, tooling, coverage, and velocity
Data at your fingertips
Access to the most recent State of the Nation report
Stay ahead of real-time developments
Get insights on MSIX adoption, AI-driven automation, and more.
Be part of the Windows application packaging movement
This is your chance to contribute to the future of Windows application packaging.
Be the first to receive the new report
Upon completion of the survey, you have the chance to sign up to be one of the first to receive the new report once published.
Track year-on-year industry developments
This isn't a one-time thing. Bob aims to run this survey annually.
Who is Bob Kelly?
Bob Kelly is one of the most recognized voices in Windows Application Management. Now Chief Product Officer at Juriba, Bob has spent more than two decades shaping the way IT professionals manage, package, and deploy Windows applications at scale.
He’s the founder of AppDeploy and ITNinja, two of the most influential technical communities in the space, a three-time Microsoft MVP, and author of multiple books on desktop administration, scripting, and app deployment. Bob is a regular speaker at IT Pro events globally.
Bob served eight years in the U.S. Navy, including four years at the White House Communications Agency, where he led system administration for critical infrastructure and supported vice-presidential travel.
Bob has led product innovation at companies like Dell KACE and Flexera, where he oversaw industry-leading solutions like AdminStudio and Software Vulnerability Manager.
This survey reflects Bob’s long-standing mission: to give back to the IT community by sharing practical insight, elevating peer knowledge, and making Windows application management easier for everyone.
Are you leading, lagging, or just guessing?
Keeping Windows apps secure, compliant, and up-to-date is tough—especially with constant fires, talent gaps, tight budgets, and rising modernization demands.
Yet, without peer data, you’re flying blind on tools, formats, automation, and staffing.
That's why Bob designed his Windows App Packaging Survey. In 5 minutes, you’ll get:
- Benchmarks to see where you really stand
- Insights into top teams’ strategies
- Data to justify budgets and shape your roadmap
No more guesswork—just the clarity to lead.
